I purchased these to take on a cruise because I love my morning vanilla lattes, so I thought these individual vanilla creamer packets would be a perfect convenience for my daily fix on vacation. After all, this company has actual storefronts, so this stuff must be good, right? WRONG! Thank goodness I tried one before I left because I was sadly disappointed. It is a creamer, and mixed easily into the coffee - great- but it DOES NOT taste like vanilla, and I mean not even the slightest hint of vanilla. It lacks any flavor whatsoever, and so much so that I had to double and triple check the packaging, because I thought maybe I was sent the wrong thing. Nope, it says vanilla all over it, but it definitely does not taste like anything more than creamer and not even a good one at that. I feel duped, and am stuck with an overpriced bag of powdered creamer.