I've purchased mascaras before that were supposed to be purple, but they didn't really show much purple at all on the lashes. This mascara is fabulously purple-icious! :) It shows up vibrantly. I love it with my green eyes. I'm a middle aged gal who likes to be different, but I can really see this for anybody with a sense of fun and also definitely up teenager's alley!
The mascara gives me length %26 confidence as well as a quick and flashy look with defining my eyes. It feels silky on the lashes and is easy to apply. You can apply a second coat for an even more 'eye-catching' affect if you wish! I wasn't familiar with this cosmetic company, but I am glad I took the chance on this product, because it is WAY better than any other plum-ish or purple-ish mascara I've tried. I was really wanting something vibrant and yet not garish, and this fits the bill for me perfectly. I would love to try other 'wild' colors from this mascara company as well!