My daughter swears by this stuff for the best, deepest tan possible. It goes on dark brown and brings a golden glow to your skin while also working its magic in the sunlight. We are getting a pool in the next month so it’s time to stock up on this since all the girls in our family use it, in addition to my daughter’s friends. Be prepared that it can stain your swimsuit, so I wouldn’t use it with any light-colored swimsuits or towels. I find it washes out of towels pretty well, but with swimsuits, the repeated use can cause discoloration.