Colgate Unicorn Kids Cavity Protection Toothpaste Pump with Fluoride, ADA Accepted, Ages 6+, Bubble Fruit, 4.4 ounces

I like how the toothpaste dispenses it works out great for my grandkids small hands and doesn't make a big mess in the sink. I don't like crest because it's a blue gel and it's hard for my grandkids to squeeze the tube without getting it all over the sink and end up losing the cap.

This is the only toothpaste my 9yr old will use! We have tried 20 other brands of kids toothpaste and she says they are all “gross”. She can be incredibly picky! So we stock up on this kind!

Kids loved the unicorn toothpaste.The pump reduces wastage.Our 6 year old daughter is able to use it herself.There have been no complaints about taste either.Highly recommended.

My 7 year old. Who is very picky loves this toothpaste and ee get all good reports from the dentist. It is a win for everyone and we don't fight over getting our teeth clean.

My daughters enjoy using it. I love letting them push the button to get it out. It takes a little bit of coordination and dexterity so it's helpful to develop those muscles.

[This review was collected as part of a promotion.] Since I got the powered toothbrush for my brothers daughter, I of course had to give her the toothpaste, as well. The fact Ryan's World is on the squirt bottle of paste was also a plus. She instantly wanted to brush her teeth with her new supplies! She said she loved the taste and smell of the paste! (She also loved the name, too!) I used a little along with her and we had a tooth brushing party in her bathroom. The taste was very good, nothing gag worthy or anything. It gave us a gentle yet delightful experience that left our mouths feeling clean! We highly recommend! 5/5

[This review was collected as part of a promotion.] I purchased this at the beginning of the month for my five year old daughter to give a try. Of course she is a huge Ryan fan, which was my main reason for purchase. She loves it. She likes the flavor and says that it makes her teeth feel clean. Having Ryan on the front only encourages her and makes her more excited to brush her teeth. I will one hundred percent purchase again.

Great product for kids, fun topper too! The flavor of the toothpaste worked really well.

So I bought this thinking it would be easier for my daughters to use well my 8 year old really enjoyed it while my 3 year old well she broke it and it just stopped pumping the toothpaste and I had to throw it out over all it does come in handy and is mess free but I would recommend it only if your children are a little older so they can use it.

I bought this for my bluey obsessed toddlers. Thinking bubble fruit would be a fruity flavor. Instead it's super strong mint flavor stronger than my adult toothpaste. Now they won't use it. My older kids won't either.  The “flavor”on the tube is deceptive.