I really love this product in flakes because so many dishes I make could use a touch of celery but buying one small stalk of celery is not possible and if I buy an entire stalk of celery, it goes to waste because I can't eat that much celery. So, the flakes are perfect. I can measure it out by a tablespoonful to add it to my sauces, soups, or anything that would benefit from a touch of celery. They store easily in a cupboard and ready for use along with your black pepper and garlic. This size will last me for a long time too.