e.l.f. Soft Glam Cream Blush, Plum Intended, 0.31 oz

What a surprise! This blush goes on like butter and blends amazing with the elf stain and tint blending brush. Just the right amount of pigment leaving your cheeks looking beautiful and flush. I have the shade plum intended, and will definitely be buying more shades.

Beautiful blush. Tried many of them and these are great so creamy and light with beautiful color that blends perfectly. Great price also doesn't hurt.

Lovely color exactly what I wanted, I'm using it as a lip product but it would give a beautiful blush as well.

e.l.f Soft Glam cream blush sticks are a welcome addition to my makeup collection. This is a wonderful new makeup launch. I am a blush person. I own many different blushes and I have fallen in love with these. Like the name suggest, this is a cream formula with a satin finish. This is not glowy or dewy, and it ins't matte either. I find it very unique. It is a very pigmented blush, but it is also buildable. My preferred application method is to pick up the product from the stick with a brush. I do not swipe it straight to the face because it can move the base. The packaging is gorgeous. It goes with the soft glam collection gold theme and I love e.l.f put the color of the product in the cap. If you buy several, like me, you don't have to read the names to identify them. I got the shades Pink On It, Gumball (my favorite so far), Melon Drama, and Heat Cheek. These are all fun summer colors. I will eventually buy the rest of them for the fall-winter seasons. They will work well on any skin tone and type. I highly recommend this product. The price is fantastic for a blush with such a good quality. It blends well, it is long lasting, and you do not need to set it with powder. Just perfect 🤩

if you haven't tried this product yet, please do yourself a huge favor and go for it because I am 77 years old and extremely picky about my makeup and I tried one of these colors (the mauve) and went back and tried two more and love all three depending on my mood. The mauve is very natural and probably anyone would be OK with it and I also rub it on my lips which makes for a easy way to match your lipstick to your blush. The cream is enough color so that you do get a pop because some stick I find are just too pale and I have to put about four layers on to get what I want but not this one, this can get the look with just one big swipe. This is a very high end looking product and I am thrilled that ELF is giving us people so many choices and not charging ridiculous prices. Who needs to pay thirty d ollars for a product just like this when this works just as well?

An excellent product—it is smooth as butter and highly pigmented. Muted Mauve is beautiful! I have dry, mature skin. It left me with a natural finish without accentuating any wrinkles or imperfections. I wore it for several hours in warm weather, and its staying power was good. I loved it! Highly recommended!

beautiful color on the cheeks.. cream's on and blends easily with skin color stays on..

beautiful cream blush it has a great value plus is good quality 👌

Lovely product. Easy to use. Blends well and you can build the intensity of the colour. Great because it's nice on the lips too, not drying. An excellent product for on the go as it does cheeks and lips. Would definitely recommend it.

I got the shade in “Gumball,” and it was too bright of pink for my light skin tone. I gave it to a woman with a darker skin tone. I felt like it could've been a bit creamier consistency to me. I'm more of a “powder blush” fan because creams can be more difficult to blend out for me. patchy. Very nice price-point though.