e.l.f. Soft Glam Cream Blush, Plum Intended, 0.31 oz

What a surprise! This blush goes on like butter and blends amazing with the elf stain and tint blending brush. Just the right amount of pigment leaving your cheeks looking beautiful and flush. I have the shade plum intended, and will definitely be buying more shades.

I love, love this blush, the color is beautiful and it goes on so smooth. Can't beat the price, quality is better than some of the high end products. I definitely recommend it.

Beautiful blush. Tried many of them and these are great so creamy and light with beautiful color that blends perfectly. Great price also doesn't hurt.

What can I say, its ELF! i love all of their cream stick blushes, especially this pretty pink color. Also, v we ry affordable.

Lovely color exactly what I wanted, I'm using it as a lip product but it would give a beautiful blush as well.

e.l.f Soft Glam cream blush sticks are a welcome addition to my makeup collection. This is a wonderful new makeup launch. I am a blush person. I own many different blushes and I have fallen in love with these. Like the name suggest, this is a cream formula with a satin finish. This is not glowy or dewy, and it ins't matte either. I find it very unique. It is a very pigmented blush, but it is also buildable. My preferred application method is to pick up the product from the stick with a brush. I do not swipe it straight to the face because it can move the base. The packaging is gorgeous. It goes with the soft glam collection gold theme and I love e.l.f put the color of the product in the cap. If you buy several, like me, you don't have to read the names to identify them. I got the shades Pink On It, Gumball (my favorite so far), Melon Drama, and Heat Cheek. These are all fun summer colors. I will eventually buy the rest of them for the fall-winter seasons. They will work well on any skin tone and type. I highly recommend this product. The price is fantastic for a blush with such a good quality. It blends well, it is long lasting, and you do not need to set it with powder. Just perfect 🤩

An excellent product—it is smooth as butter and highly pigmented. Muted Mauve is beautiful! I have dry, mature skin. It left me with a natural finish without accentuating any wrinkles or imperfections. I wore it for several hours in warm weather, and its staying power was good. I loved it! Highly recommended!

Beautiful color. glides on really nice.

Got this yesterday. Love it. It goes on great and you only need a small amount.

I got the shade in “Gumball,” and it was too bright of pink for my light skin tone. I gave it to a woman with a darker skin tone. I felt like it could've been a bit creamier consistency to me. I'm more of a “powder blush” fan because creams can be more difficult to blend out for me. patchy. Very nice price-point though.