It's A 10 Miracle Moisture Shampoo 10 Oz, Sulfate Free
- Brand:
- It's a 10
- Model Number:
- 46190
- UPC:
- 898571000228
- EAN:
- 0898571000228
- Walmart SKU:
- 24520433
Key Takeaway
Current $12.50 pricing may soften soon—a 3.7% dip is anticipated after 2 days at this level.
Price expected to drop to $12.04 soon
Third-Party Seller Summary
| Price Type | Price | Date |
|---|---|---|
|
Highest Price
|
$25.00 | |
|
Lowest Price
|
$18.06 | |
|
Most Recent Price
|
$22.50 |
- Average Price
- $22.27
- First Tracked
- Last Update
Walmart.com Summary
| Price Type | Price | Date |
|---|---|---|
|
Highest Price
|
$21.97 | |
|
Lowest Price
|
$11.26 | |
|
Most Recent Price
|
$12.50 |
- Average Price
- $15.26
- First Tracked
- Last Update
Price Analysis
Tracking History: We have tracked It's A 10 Miracle Moisture Shampoo 10 Oz, Sulfate Free since 4/23/2025. The most recent price update was on Sep 29, 2026.
Price Range: Over the past 90 days, the price has ranged from $11.26 (lowest on 7/19/2026) to $21.97 (highest on 4/23/2025). The average price during this period is $15.26.
Current Trend: Walmart.com prices have ranged from $11.26 (Jul 21) to $14.00 (Sep 28) over the past 90 days. Current price is close to the 90-day average of $11.89.
Customer Insights: Rated 4.7/5 from 86 reviews.
Customer Reviews
86 reviewsCustomer Reviews
4.7
Based on 86 reviews
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Showing 10 of 86 reviews
Holds a lot more than you think
Exactly as described fits well in my small freezer
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Great product!
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Good product
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This product is so good for my hair and scalp. Hair feels soft and manageable.
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It's a 10 - good name for a good shampoo
I have lost a lot of hair and tried so many shampoos. Finally found It's a 10! It adds body to my hair and also helps with a scalp problem - stops most of the itching. I would, and have, recommended this shampoo to others.
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it's a ten
Great shampoo
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I love It's a 10 conditioner. I used it with a different volume type shampoo. My hair came out fantastic. The other day I used the it's a 10 shampoo with the it's a 10 conditioner and my hair wasn't as full looking. Maybe it's just too soon to give a opinion on this.
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Pump does not work. Very disappointing.
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Thin Hair
This shampoo is very heavy and weighs down the hair. I have foiled/fine hair and this shampoo made it look greasy.
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This product was so watered down. I will pay more elsewhere to get the product it is supposed to be.
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Price History
Recent Price Changes
Detailed price history for the past 90 days
Walmart.com Pricing
40 recordsWalmart.com prices have ranged from $11.26 (Jul 21) to $14.00 (Sep 28) over the past 90 days. Current price is close to the 90-day average of $11.89.
| Date | Price | Change | % Change |
|---|---|---|---|
| $12.50 | $+0.00 | +0.0% | |
| $12.50 | $-1.50 | -10.7% | |
| $14.00 | $+0.00 | +0.0% | |
| $14.00 | $+0.00 | +0.0% | |
| $14.00 | $+0.00 | +0.0% | |
| $14.00 | $+0.00 | +0.0% | |
| $14.00 | $+0.00 | +0.0% | |
| $14.00 | $+0.00 | +0.0% | |
| $14.00 | $+2.52 | +22.0% | |
| $11.48 | $+0.00 | +0.0% | |
| $11.48 | $+0.00 | +0.0% | |
| $11.48 | $+0.00 | +0.0% | |
| $11.48 | $+0.00 | +0.0% | |
| $11.48 | $+0.04 | +0.3% | |
| $11.44 | $+0.00 | +0.0% | |
| $11.44 | $+0.03 | +0.3% | |
| $11.41 | $+0.00 | +0.0% | |
| $11.41 | $+0.00 | +0.0% | |
| $11.41 | $+0.00 | +0.0% | |
| $11.41 | $+0.04 | +0.4% | |
| $11.37 | $+0.00 | +0.0% | |
| $11.37 | $+0.00 | +0.0% | |
| $11.37 | $+0.03 | +0.3% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.02 | +0.2% | |
| $11.32 | $+0.06 | +0.5% | |
| $11.26 | $+0.00 | +0.0% | |
| $11.26 | $+0.00 | +0.0% | |
| $11.26 | $-0.08 | -0.7% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | $+0.00 | +0.0% | |
| $11.34 | — | — |
Third-Party Seller Pricing
1 recordsThird-Party Sellers prices have ranged from $22.50 (Aug 30) to $22.50 (Aug 30) over the past 90 days. Current price is close to the 90-day average of $22.50.
| Date | Price | Change | % Change |
|---|---|---|---|
| $22.50 | — | — |
