LG 77" C6 Series 4K UHD OLED AI Smart webOS 26 TV, OLED77C6HUP price history and forecast - LG OLED77C6HUP
LG 77" C6 Series 4K UHD OLED AI Smart webOS 26 TV, OLED77C6HUP

LG 77" C6 Series 4K UHD OLED AI Smart webOS 26 TV, OLED77C6HUP

Brand:
LG
Model Number:
OLED77C6HUP
UPC:
195174137468
EAN:
0195174137468
Best Buy SKU:
6673142
Walmart SKU:
18180811126
Key Takeaway

Market direction turned upward recently with current $3,699.00 representing 4.5% over standard pricing.

Third-Party Seller Summary

Third-Party Seller Price History Summary
Price Type Price Date
Highest Price
$3,699.99
Lowest Price
$2,999.99
Most Recent Price
$2,999.99
Average Price
$3,430.76
First Tracked
Last Update

Walmart.com Summary

Walmart.com Price History Summary
Price Type Price Date
Highest Price
$3,699.00
Lowest Price
$2,799.99
Most Recent Price
$3,699.00
Average Price
$3,539.19
First Tracked
Last Update

Price Analysis

Tracking History: We have tracked LG 77" C6 Series 4K UHD OLED AI Smart webOS 26 TV, OLED77C6HUP since 4/5/2026. The most recent price update was on Jun 15, 2026.

Price Range: Over the past 90 days, the price has ranged from $2,799.99 (lowest on 5/19/2026) to $3,699.00 (highest on 5/4/2026). The average price during this period is $3,539.19.

Current Trend: Walmart.com prices have ranged from $2,799.99 (May 19) to $3,699.00 (Jun 15) over the past 90 days. Current price is close to the 90-day average of $3,539.19.

Customer Insights: Rated 4.9/5 from 2278 reviews.

Customer Reviews

2278 reviews

Customer Reviews

4.9
Based on 2278 reviews
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Showing 10 of 2278 reviews

It looks as good as the display in the shop

Linda1804 October 10, 2025

[This review was collected as part of a promotion.] We were dubious about changing from a brand we have been using for many years now but we are so happy that we chose the C5 it is truly amazing, I did not think we would get such a good looking picture on the tv we are so pleased and can honestly say this is best TV we have ever owned

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Excellent picture quality and premium OLED experie

chris2221 May 22, 2026

[This review was collected as part of a promotion.] Very happy with the LG OLED65C55LA. The picture quality is excellent, with deep blacks, vibrant colours and smooth motion, especially for films and streaming. The design looks premium and the smart TV interface is easy to use. Sound is decent for a slim TV, though a soundbar would make it even better. Overall, a great OLED TV and very good value.

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Love the display

yparvez May 20, 2026

[This review was collected as part of a promotion.] I absolutely love my LG C5! I spent weeks comparing it against the 77-inch Samsung S90F before pulling the trigger, and I have zero regrets. While the Samsung is undeniably bright and punchy, the C5 wins out by a mile when it comes to overall cinematic quality, processing, and everyday usability. The upscaling on the LG C5 is phenomenal, taking lower-resolution streams and making them look incredibly sharp and natural. What really sealed the deal for me, though, is the inclusion of Dolby Vision. Movies and shows look stunning with rich, infinite blacks and beautiful shadow detail in dark scenes, whereas I felt the Samsung's contrast in similar environments could look a bit washed out. If you are a gamer, the C5 is an absolute dream. It handles Dolby Vision gaming and sports 4K at 120Hz/144Hz beautifully across all of its HDMI 2.1 ports. The Samsung S90F is gorgeous if you only care about ultra-vivid colors and maximum peak brightness in a bright room, but if you want a true all-rounder that excels in movies, TV, and gaming, the LG C5 is the clear winner!

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First rate TV

Jack May 4, 2026

Excellent brightness, colours and customisation. Always shocked by the clarity and brilliance of a OLED panel. The remote controller is my main concern. It has a few unnecessary buttons and the middle scroll wheel doesn't function beside activating the pointer feature, which could be remapped to one of the other buttons, freeing up the scroll wheel for the many menu options that could use it. The menu UI is a bit big and intrusive, sometimes slow to operate. I got this TV for a discounted price but I would happily pay full price for this. If you want beautiful picture accuracy for films and games, this is 100% the best tv for you. Also, little tip, If you really want to test this TV, find a high quality version of The Revenant, that movie is a technically perfect tech demo.

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The best TV I have ever owned

khaledzz April 8, 2026

[This review was collected as part of a promotion.] I bought it expecting it to be really good, but it completely exceeded everything I had in mind. From the first time I turned it on, I just sat there for a minute taking it in. The picture quality is incredible. Colours look rich and natural, blacks are truly black, and everything feels sharp and smooth in a way that makes even normal TV feel special. What really surprised me is how people react to it. Every single friend or family member who has come over has been blown away. A lot of them genuinely did not believe a TV could look this good until they saw it in person. The usual reaction is just “wow”, and after a few minutes watching, most of them start saying they want an OLED too. One of my favourite things about this TV is how it handles dark scenes. I actually ended up rewatching Stranger Things just to experience it again on this screen. And it was worth it. Every scene in the dark looked incredible. You can see every detail clearly without losing that deep, cinematic feel. Nothing looks washed out, nothing looks grey, it is just clean, deep, and immersive. It honestly felt like watching it properly for the first time. Another thing I really appreciate is how comfortable it is on the eyes. The picture is stunning but never harsh. It has this smooth, natural look that makes you want to keep watching without feeling tired. I also noticed how close the colours feel to my MacBook Pro. If you are used to the Retina display, you know how well calibrated and clean it looks. This TV gives me that same feeling but on a much bigger screen. Everything looks accurate, balanced, and just right. It is not just about the picture either. The whole experience is great. The UI is fast, smooth, and responsive, apps load quickly, and everything feels simple and polished. It is one of those products that just works properly every time you use it. Yes, OLED costs more than a regular TV, but after owning this one, I can honestly say it is worth it. This is one of those purchases where you can see the value every single day. The LG OLED65C56LB has genuinely become one of my favourite things in my home. It has made movie nights better, gaming better, and even just relaxing in the evening better. It is the kind of TV that people notice straight away and remember. I can say this honestly: this TV did not just meet my expectations, it completely blew them away.

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Brilliant all-rounder

pmng May 19, 2026

[This review was collected as part of a promotion.] I replaced a Samsung Neo QLED with the OLED C5. The picture, especially the darker light images is superb. I am also impressed how well the TV performs in bright light conditions, Overall the picture is excellent in all media - film, sports etc. Finally, I think LG do a better job with handling sound as my Sony atoms soundbar has much better definition with the LG TV

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Great picture

Peter B May 30, 2026

Greate TV, love the color and contrast and a good size too. It's a pitty it is let down by a poor remote, they need to rethink the decision to not have a mute button, holding down the volume button just doesn't cut it. Bought a one remote for all to replace the original remote, extra cost I didn't need but it's nice to have a full function remote.

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Great all round TV

Chris85 May 29, 2026

[This review was collected as part of a promotion.] Very happy with this purchase. Brightness levels are great, colour is fantastic, and the sound quality is very impressive too. I watch a mixture of content and everything from the contrast, the detail shown and the upscaling really is great. Overall I am extremely happy with this TV.

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Green tint

Kaden18703 August 26, 2025

First OLED I've ever purchased and I am really disappointed. Has a horrible green tint that shows up if you view the dispaly from any other angle/axis that isn't perfect dead centre of the screen. Don't recommend LG's OLED TV's as they all seem to have this issue to some extent.

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Not worth the hype

Ib07 December 8, 2025

After much deliberation, reading expert reviews, viewing in store, I purchased the much praised OLED direct from LG. Arrived as planned and set my eagerly awaited replacement TV. What a huge disappointment picture clarity, no depth, blurry images if not the main focal point. The colours may be vibrant, but too vibrant they cause blooming. I have tried all of the modes and manually adjusted the brightness and contrast, but to no avail. This is going back in the box to LG

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Price History

Historical price data graph for LG 77" C6 Series 4K UHD OLED AI Smart webOS 26 TV, OLED77C6HUP

Recent Price Changes

Detailed price history for the past 90 days

Walmart.com Pricing

32 records

Walmart.com prices have ranged from $2,799.99 (May 19) to $3,699.00 (Jun 15) over the past 90 days. Current price is close to the 90-day average of $3,539.19.

Walmart.com price history for LG 77" C6 Series 4K UHD OLED AI Smart webOS 26 TV, OLED77C6HUP showing recent price changes over the past 90 days
Date Price Change % Change
$3,699.00 $+0.00 +0.0%
$3,699.00 $+0.00 +0.0%
$3,699.00 $+0.00 +0.0%
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$3,699.00 $+0.00 +0.0%
$3,699.00 $+0.00 +0.0%
$3,699.00 $+0.00 +0.0%
$3,699.00 $+700.00 +23.3%
$2,999.00 $+0.00 +0.0%
$2,999.00 $+0.00 +0.0%
$2,999.00 $+0.00 +0.0%
$2,999.00 $+0.00 +0.0%
$2,999.00 $+0.00 +0.0%
$2,999.00 $+199.01 +7.1%
$2,799.99 $-898.01 -24.3%
$3,698.00 $+0.00 +0.0%
$3,698.00 $+0.00 +0.0%
$3,698.00 $-1.00 +0.0%
$3,699.00 $+1.00 +0.0%
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$3,698.00

Third-Party Seller Pricing

13 records

Third-Party Sellers prices have ranged from $2,999.99 (Jun 29) to $3,699.99 (Jun 21) over the past 90 days. Current price is 12.6% below the 90-day average of $3,430.76.

Third-party seller price history for LG 77" C6 Series 4K UHD OLED AI Smart webOS 26 TV, OLED77C6HUP showing recent price changes
Date Price Change % Change
$2,999.99 $+0.00 +0.0%
$2,999.99 $+0.00 +0.0%
$2,999.99 $+0.00 +0.0%
$2,999.99 $-700.00 -18.9%
$3,699.99 $+0.00 +0.0%
$3,699.99 $+0.00 +0.0%
$3,699.99 $+0.00 +0.0%
$3,699.99 $+700.00 +23.3%
$2,999.99 $-700.00 -18.9%
$3,699.99 $+0.00 +0.0%
$3,699.99 $+0.00 +0.0%
$3,699.99 $+0.00 +0.0%
$3,699.99