L'Oreal Paris Magic Root Rescue Permanent Hair Coloring, 3 Soft Black

This hair root dye is very easy to use. I like that they give you a choice of either using the little brush that they add inside the box or you can just squeeze it on like you would if you would die in your hair. And the color is spot on. It matches my hair completely. I love this product and will continue using it for when I need it. I would recommend this product for anyone who just needs a little touch up.

Love this fast, easy way to touch up roots and maintain my color. Not ready to go grey yet, but I don't need to spend an hour a month coloring all my hair. Root touch up handles it perfectly. Applies in 5 minutes. Let set 10 minutes and rinse out then shampoo. Done! Low odor is a plus too. Lasts about 6 weeks. Keeps all my hair the same shade.

While many of us first turned to this kit during quarantine to manage salon closures, it has remained my go-to for quick, professional-looking touch-ups between appointments. The 4 Dark Brown shade blends seamlessly with my natural color, effectively masking grays without looking flat or overly saturated. The updated precision applicator bottle and soft brush tip make the 10-minute application process incredibly clean and efficient for busy schedules in 2026.

i do root touch ups more than i would like but I usually just get a dark brown haircolor to use and it seems like it always makes me have hot roots(lighter at the roots with a orange tint)which i absolutely hate. i bought this stuff just to try and no hot roots!!!! yayy. I will be using this from here on out! i am so glad i gave it a try.

This is my favorite touch up. However, I can't always find the Dark Brown 4A in stores. I sometimes have to order it. It covers perfectly and doesn't look brassy. The color blends in nicely with my hair. It's quick and not messy and doesn't fade quickly.

For coloring my roots I use this all the time… I never even bother with a different brand even if it's a few dollars cheaper, the application to the roots is literally perfect… I cannot see how they would be able to make it any better… The angle of the nozzle, along with the brushes… It's targeted right towards the roots and around the face… Also gives perfect color I use dark brown and it blends seamlessly

This is really great hair color, I highly recommend it! I love the golden brown hair color with a touch of Ash to it. There are so many different brands I have tried over the years- and the ash barely shows at all. But wow with this one, the golden color is so nice and the ash is REALLY good, I absolutely love it! And the color really lasts a long time too.

Where has this been all my life? 🤣 Super easy, super fast and blends perfectly with my previous hair color and covers those silver grays! It works! What a great product and I don't have to do my whole head anymore. Perfect shade for me, blends in well. I couldn't be happier with my results. I will continue to use this product and maybe switch out the shades once in a while.

L'Oreal's root rescue is a great product for a quick touch up. It covers gray beautifully and takes little time. Apply, have a cup of coffee and rinse, style and go! It's really that easy. 10 Minutes to a refreshed look between color! It's not a matte ink look, but vibrant color that reflects light. I've been using it for years.

The ease of use is definitely true. The color seems to have changed a bit over the years. I have used this shade (dark blonde) for about two years. This last time my hair appeared reddish and brassy. My hair was left extremely dry as well. This doesn't include a separate conditioner which in my opinion is a must. While I loved this in the past, I don't think I will use it again.