Lumineux Performance Whitening Toothpaste for Bright White Teeth Every Day, 3.75 fl. Oz.

I tried this variety of Lumineux when the original toothpaste was out of stock at my local store. I have to say, this one's become my favorite, now. It seems to work a little better for me since I'm a coffee drinker. Taste is great! Not too intense, but just right!

The toothpaste works but not as much as i hoped. I'm sure it's different for each person. But I'm not giving up on it. It works better than any of the others I've tried.

This toothpaste IS expensive comparatively. However, it has helped me get my teeth as white as possible. I have naturally less than white teeth and this is the only toothpaste that helps me be the best I can be.

Really like this toothpaste as I am older and teeth are not as white as I would like. I feel product does help my teeth look whiter.

It tastes fine and produces nice foam while brushing, but I've seen no whitening benefit at all and this is my third tube. The fresh aftertaste goes away very quickly as well, but I'll take that over other alternatives that completely decimate all the good bacteria in the mouth. I'm 47 and have never had a cavity and only visit the dentist every few years. I realized ever since I gave up fluoride and use an oil-based protocol that nourishes the good bacteria and rinses away the bad, I have very little tarter buildup and my gums are always light pink. I do miss the whitening benefits of harsher products though.

this is expensive. I don't know about fluoride wise. but when I use this my teeth feel so clean! it's not overdone. it's not Gritty texture. just clean. I switch up toothpaste all the time so I don't know about tartar control with this. It is very sexy. I don't feel like my teeth feel whiter when using it.

It's rather pricey, and doesn't whiten any better than the other whitening tooth paste brands that you can buy in a store. I do like the taste, and the fact there are no haste peroxides used.

if you are looking for natural ingredients in your toothpaste this may be the one for you. It does not have fluoride if that is a plus or minus in your decision. Several reviewers commented experiencing a whitening effect, I did not experience that. It does not have the foaming effect of most toothpaste. I found myself using more to compensate for that. It does have sage and basil which made mouthwash seem necessary.

Not really sure about this toothpaste bc it doesn't foam at all when I'm brushing my teeth. Not sure about the whitening effect yet, haven't used it long enough

This toothpaste has a very unique taste. Unique in a not good way. I would like to know if it does actually whiten teeth, but the taste makes me not want to use it.