Physicians Formula Physicians Formula Eye Booster Lash Illusion Mascara, Ultra Black - Ultra Black price history and forecast - Physicians Formula 1712804
Physicians Formula Physicians Formula Eye Booster Lash Illusion Mascara, Ultra Black - Ultra Black

Physicians Formula Physicians Formula Eye Booster Lash Illusion Mascara, Ultra Black - Ultra Black

Brand:
Physicians Formula
Model Number:
1712804
UPC:
044386128040
EAN:
0044386128040
ASIN:
B0BQWC9FY5
Walmart SKU:
1398751165
Key Takeaway

Price momentum shifted downward , bringing the cost to $12.49. This represents a 0.0% discount to typical levels.

Third-Party Seller Summary

No price history available for Third-Party Sellers

Walmart.com Summary

Walmart.com Price History Summary
Price Type Price Date
Highest Price
$12.49
Lowest Price
$9.08
Most Recent Price
$12.49
Average Price
$11.99
First Tracked
Last Update

Price Analysis

Tracking History: We have tracked Physicians Formula Physicians Formula Eye Booster Lash Illusion Mascara, Ultra Black - Ultra Black since 12/26/2024. The most recent price update was on Jul 24, 2026.

Price Range: Over the past 90 days, the price has ranged from $9.08 (lowest on 11/26/2025) to $12.49 (highest on 1/16/2026). The average price during this period is $11.99.

Current Trend: Walmart.com prices have ranged from $12.49 (Jul 24) to $12.49 (Jul 24) over the past 90 days. Current price is close to the 90-day average of $12.49.

Customer Insights: Rated 4.1/5 from 76 reviews.

Customer Reviews

76 reviews

Customer Reviews

4.1
Based on 76 reviews
5
46
4
9
3
9
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8
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Showing 10 of 76 reviews

Great Application

phkendra January 4, 2023

This Lash Illusion Mascara is really great. It applies easily and leaves my lashes looking full and long and great. I did learn a trick to leave the wand at the base of your lashes and slowly turn it while blinking or pulling the wand away from your lashes to get the best coverage and final look.

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Long Lashes

rach512 February 16, 2023

I am really impressed with the Physicians Formula Lash Illusion Mascara. I have decent lash length but they don't 'stand out' as a feature when looking at my face. I started using the lash illusion mascara and my eyelashes practically touch my glasses. Co Workers and friends comment on how pretty my eyes look and that is the only change I have made. I would certainly purchase this product again.

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Lash Illusions Mascara

Teri93 January 5, 2023

I received the Lash Illusions Mascara a couple of weeks ago and I really like it . My lashes are thin and not very long but when I put the mascara on they looked full and long I love it ! I will definitely recommend this product to my friends and family .

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Love it!

Jdeleon1129 February 14, 2023

I am very picky when it comes to mascara. Some can be very clumpy others don't go on easily and many don't really give you the volume they say they're supposed to. This one was easy to use loving lasting and provided great volume. I'd definitely recommend!

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Beautiful

Meghana January 4, 2023

This mascara is absolutely stunning. It left my lashes feeling so beautiful and long. I got so many compliments on this mascara. Very cute packaging as well. Look forward to buying more. Easy to use long lashes.

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Great product!

Bqualls2803 January 4, 2023

This mascara is amazing! Works great doesn't clump when you ho to put it on and it stays on all day long with out smudging! It does the right amount of makeup on the brush and make the lashes look like natural lashes

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Works great

AlanaL February 12, 2023

Mascara works great! I love the brush on this one! It gives so much length and volume! The brush is kind of a thinker Brissel brush so if you don't like those types of brushes I wouldn't go for this mascara.

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It's a pretty decent mascara

Tlash January 4, 2023

It doesn't clump when applying it and seems to plump up my lashes. I really do like it and seems to hold up well all day. Over all it's a decent mascara and I'd probably buy it if my usual wasn't available.

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Very light

KimV January 5, 2023

I bought this new mascara a few weeks ago to try something different. I do like the brush and the product is nice. Its VERY dainty. I had to re apply a few times to get my desired thickness which is fine just am used to something different.

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dry

Danielle June 20, 2026

completely dry. i generally like this brand and wanted to try their mascara.

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Price History

Historical price data graph for Physicians Formula Physicians Formula Eye Booster Lash Illusion Mascara, Ultra Black - Ultra Black

Recent Price Changes

Detailed price history for the past 90 days

Walmart.com Pricing

10 records

Walmart.com prices have ranged from $12.49 (Jul 24) to $12.49 (Jul 24) over the past 90 days. Current price is close to the 90-day average of $12.49.

Walmart.com price history for Physicians Formula Physicians Formula Eye Booster Lash Illusion Mascara, Ultra Black - Ultra Black showing recent price changes over the past 90 days
Date Price Change % Change
$12.49 $+0.00 +0.0%
$12.49 $+0.00 +0.0%
$12.49 $+0.00 +0.0%
$12.49 $+0.00 +0.0%
$12.49 $+0.00 +0.0%
$12.49 $+0.00 +0.0%
$12.49 $+0.00 +0.0%
$12.49 $+0.00 +0.0%
$12.49 $+0.00 +0.0%
$12.49
No third-party seller price history available for this product in the past 90 days.

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