Seventh Generation Concentrated Laundry Detergent, Fresh Lavender Scent, 40 Ounce, 2 Pack, 106 Loads

This helped my my babies sensative skin! As a first time mom I was stressed about what to use and what not to use. My child dr reccomend this and it's worked wonders! The only downside side is there is no scent! But I guess that's also a good thing lol!

I love the scent of lavender in this product. It is pure essential oil. It does a good job of cleaning and I like the non toxic properties. So many other products miss the mark with cheap and overwhelming fragrances.

I used Tide for years before until about a year developing Eczema.... So i needed to find a new detergent... decided to use a natural one so I picked Seventh Generation Fresh Lavender we love it! Our laundry smells fresh and looks so nice now and plus no itchy.....

Great detergent that doesn't leave your clothes feeling oily or waxy. As a bonus, you don't have to worry about it harming your skin! A little bit goes a long ways here, don't add more if you don't see it sud. It is still working hard to clean your clothes effectively.

It took a little while but I'm happy I finally got my free samples! I was really excited to try this really positive kind loving brand. I've always seen it at stores an I read about it in the past but never actually bought it but I'm very satisfied with my samples there so cute and I love them I love everything about it from the brand to the movement behind it to the whole reason for it it's great it's positive and with real meaning behind it. I love love there's not any horrible chemicals or some really bad bad ingredient's..also love it's powered by plants.bi love it it's great!!✓✓✓ the samples are cute and tiny but those little samples really surprised me on how clean and made my clothes smell sooo good from just one little sample it really surprised me but overall I love it and definitely will buy again and again!! Thank u ❤️❤️

I love this liquid laundry detergent because it is all natural. I feel good about washing my clothes in it. It also has an amazing scent that is not too overpowering. The instructions for washing your clothes are simple. A little bit of liquid detergent goes a long way.

I have used this detergent for quite some time and been happy with it. However, the new green cap is absolutely terrible...bad enough for me to switch to a different product. The instructions say to fill to "Line 3" or "Line 5" and there is not a "Line 3" or "Line 5" on the cap. There aren't any measuring lines on the cap...so no clue how much to add to the laundry. It's also very messy, with the detergent dripping out when you put the cap back on. It's a terrible step back in packaging. I pay extra to have a better product. I definitely did not get my money's worth this time! If you see the green cap move on and buy something else.

For the record, this review is for the new Fresh Lavender scent, and not about the quality or effectiveness of the detergent. I have to join the chorus of those complaining about the new "fresh lavender" scent. I love the smell of actual fresh lavender, and usually like products with natural lavender scents (no synthetics). However, this scent does not smell like lavender, and it is very overpowering. I am among those who suffer from scent sensitivities, and the previous Blue Eucalyptus and Lavender scent was never a problem for me. If the Blue Eucalyptus and Lavender scent is no longer available at my store, I will be purchasing the fragrance free version instead.

Was looking forward to a genuine lavender scent in the Fresh Lavender, but the lingering odor is the patchouli note. NOT what I had assumed. Should have read the detailed label ingredients! Happy with other scents and results in the brand's laundry line, but felt misled by this one.

The new “fresh lavender” scent is sooo strong and sooo awful and sooo NOT lavender. Like a previous reviewer, I've been a longtime, happy user of the Seventh Generation “blue eucalyptus & lavender” scented laundry detergent. I recently purchased what I thought was the usual scent only to be highly disappointed to find out how awfully wrong I was. First off, the label for the new “fresh lavender” scent looks practically identical to the old “blue eucalyptus & lavender” label (seriously, Seventh Generation? Come on...help a mama out!) So I didn't even notice the difference until I pulled my laundry out of the washer and couldn't get over how bad it smelled. At first I thought maybe my washer hadn't washed out all of the detergent, or that perhaps I used too much. So I ran the load through the rinse cycle again. Nope. That horrendously strong odor was still there. Then I looked at the bottle and noticed the tiny little “new” label above the scent name and realized that despite the incredibly similar label, it wasn't the usual scent. Now, I love lavender. But this smell is not lavender. It smells like a combo of ammonia and bug spray to me. And I cannot get over how strong it is. Even after an extra rinse cycle and dry, everything washed in that load of laundry reeks. I'm super disappointed. Please tell me that this new extremely strong and unpleasant not-actually-lavender scent isn't replacing the blue eucalyptus & lavender scent.