In general, I think that this is a good product, however, I have a couple of issues with it. It has a strong, bitter and sweet flavor. I tried it so that I could experience what the kids would taste. For me, the flavor that comes to mind is something like concentrated orange juice but with added bitterness. I have had much worse liquid vitamins and supplements, but I'm not sure that the flavor is something that a lot of kids will appreciate. It seems to work well if it's added to a food like yogurt. The thing that I like least about this product is the dosing method. Serving size is 2 mL. The included dropper goes up to 1 mL. I have tried multiple times, though, and I can't get more than 0.75 mL out at a time. So I'm either going to be using something else to measure out the full 2 mL or else I'm going to be using the dropper and measuring out 0.75 and 0.75 and 0.5. I have used droppers that do actually hold 1 or 2 mL so it's annoying that a better one isn't included with these vitamins.