So, this brand is not widely known as the other that has saturated the market with their ads, but I highly recommend this. It works amazingly awesome. This does exactly as said. Stops any not so fresh scents and lasts. I only had to use a little dab, and it lasted over 24 hours without having to reapply. I do shower everyday so can`t test the 72 hours. The scent really only showed when first put on but after the fragrance disappeared and there was just clean nothing scent. No burning or irritation. I am very sensitive to fragrance and many lotions, so this passed the test. I will definitely buy this again. It really does work. It is a game changer. It will keep you fresh and not having to worry about sweaty scent. In all areas, if you know what I mean. Give it a try. You will be quite surprised on the effectiveness of this, I`m happy!!