Almay Ageless Smart Shade Liquid Foundation Makeup, Hypoallergenic, 100 Light, 1 fl oz
- Brand:
- Almay
- Model Number:
- 7264458002
- UPC:
- 309970190019
- EAN:
- 0309970190019
- Walmart SKU:
- 1209174063
Key Takeaway
The two weeks at $12.47 represents stable pricing, running closely tracking the 90-day average of $12.30.
Third-Party Seller Summary
| Price Type | Price | Date |
|---|---|---|
|
Highest Price
|
$20.54 | |
|
Lowest Price
|
$11.99 | |
|
Most Recent Price
|
$12.46 |
- Average Price
- $14.30
- First Tracked
- Last Update
Walmart.com Summary
| Price Type | Price | Date |
|---|---|---|
|
Highest Price
|
$12.47 | |
|
Lowest Price
|
$11.47 | |
|
Most Recent Price
|
$12.47 |
- Average Price
- $12.38
- First Tracked
- Last Update
Price Analysis
Tracking History: We have tracked Almay Ageless Smart Shade Liquid Foundation Makeup, Hypoallergenic, 100 Light, 1 fl oz since 9/20/2025. The most recent price update was on Jul 24, 2026.
Price Range: Over the past 90 days, the price has ranged from $11.47 (lowest on 4/21/2026) to $12.47 (highest on 9/20/2025). The average price during this period is $12.38.
Current Trend: Walmart.com prices have ranged from $11.47 (May 14) to $12.47 (Jul 24) over the past 90 days. Current price is close to the 90-day average of $12.30.
Customer Insights: Rated 4.3/5 from 1447 reviews.
Customer Reviews
1447 reviewsCustomer Reviews
4.3
Based on 1447 reviews
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Showing 10 of 1447 reviews
This is a very light coverage foundation good for sensitive skin and fragrance free. Skin matching is good but tends to run on a lighter shade than pictured.
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within a day or two a dark spot on left cheek from sun hitting my face in long commute after 30 years of mascara to hide is GOING AWAY FAST. GREAT PRODUCT
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Perfect!
I loved this makeup a few years back and then couldn't find it. I am so glad I saw it again at Walmart. i ordered the light shade and it matched my skin perfectly. It's very moisturizing. I love it!
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Highly recommended!
I have been using this foundation for many years and love it. I am 69 years old and I think it gives a smooth coverage. Doesn't " melt off" and run down your face when you sweat either!
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It's a white 🤍 color that is to adjust to your skin tone. I have another brand that the shade was too dark so I thought I could mix it up. I can't really tell yet - if the product foundation works. I know these beauty product Companies spend time %26 money in development before it gets to the public.
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I found a new favorite foundation!!
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Wrong item sent
This is great make up, but I ordered “100 shade” and they sent me the “fair 50” shade
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Formula Changed to Orange/Brown Looks Like Bruise
Almay drastically changed formulas. I know this, because I still had some of the prior My Best Light in the same 100 Pale (AKA Light) version -- %26 put them side by side. This new version (now called "Ageless Smart Shade Foundation, Skintone Matching Technology") is a dull *orange brown* that looks like a bruise. My old "Smart Shade Anti-Aging Skintone Matching Makeup," shade 100 Pale is still a normal, pale color that matches my skin. It's as if Almay completely changed their formula. I don't know if women with darker skin tones have seen a vast change in their shade of this product, but I have bought the prior version with color of 100 Fair for about 8 years without a problem. Plus, this new version doesn't even come with SPF 20 to protect some from UV rays. I do not recommend the new version of this product because Almay appears to have changed the formula, drastically, to an unappealing color that looks like a bruise.
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Worse product
I purchased this product because it says hypoallergenic and all the sudden my face was itchy and woke up with my face swollen. I looked at all ingredients and there are some you cannot pronounce. This product it's not natural, it's not good for your skin
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Used foundation?! I think not.
The product I received was open and partially used.
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Price History
Recent Price Changes
Detailed price history for the past 90 days
Walmart.com Pricing
24 recordsWalmart.com prices have ranged from $11.47 (May 14) to $12.47 (Jul 24) over the past 90 days. Current price is close to the 90-day average of $12.30.
| Date | Price | Change | % Change |
|---|---|---|---|
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $+1.00 | +8.7% | |
| $11.47 | $+0.00 | +0.0% | |
| $11.47 | $+0.00 | +0.0% | |
| $11.47 | $+0.00 | +0.0% | |
| $11.47 | — | — |
Third-Party Seller Pricing
12 recordsThird-Party Sellers prices have ranged from $12.46 (Jul 23) to $20.54 (Jun 3) over the past 90 days. Current price is 15.2% below the 90-day average of $14.69.
| Date | Price | Change | % Change |
|---|---|---|---|
| $12.46 | $+0.00 | +0.0% | |
| $12.46 | $-0.49 | -3.8% | |
| $12.95 | $+0.00 | +0.0% | |
| $12.95 | $+0.00 | +0.0% | |
| $12.95 | $+0.00 | +0.0% | |
| $12.95 | $-0.02 | -0.2% | |
| $12.97 | $+0.50 | +4.0% | |
| $12.47 | $+0.00 | +0.0% | |
| $12.47 | $-8.07 | -39.3% | |
| $20.54 | $+0.00 | +0.0% | |
| $20.54 | $+0.00 | +0.0% | |
| $20.54 | — | — |
