Almay Hydra-Prime™ Moisturizing Primer, Hydrating, Long-Lasting Makeup, Cruelty-Free, 100, 0.95 fl oz
- Brand:
- Almay
- Model Number:
- 7274226000
- UPC:
- 309970283414
- EAN:
- 0309970283414
- Walmart SKU:
- 17542421424
Price stability at $11.97 over two weeks indicates equilibrium, with current pricing closely tracking the 90-day average of $11.97.
| Price Type | Price | Date |
|---|---|---|
|
Highest Price
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$11.97 | |
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Lowest Price
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$11.97 | |
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Most Recent Price
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$11.97 |
Tracking History: We have tracked Almay Hydra-Prime™ Moisturizing Primer, Hydrating, Long-Lasting Makeup, Cruelty-Free, 100, 0.95 fl oz since 1/30/2026. The most recent price update was on Jul 2, 2026.
Price Range: Over the past 90 days, the price has ranged from $11.97 (lowest on 1/30/2026) to $11.97 (highest on 1/30/2026). The average price during this period is $11.97.
Current Trend: Walmart.com prices have ranged from $11.97 (Jul 2) to $11.97 (Jul 2) over the past 90 days. Current price is close to the 90-day average of $11.97.
Customer Insights: Rated 4.5/5 from 1384 reviews.
[This review was collected as part of a promotion.] I really like the Hydro Prime Moisturizing Primer. It’s very lightweight and hydrating, leaving my skin feeling smooth and fresh before applying makeup. It provides a natural base that helps my makeup last all day. Overall, it's an affordable, good everyday primer, especially suitable for dry and sensitive skin like mine.
[This review was collected as part of a promotion.] The Almay Hydra-Prime Moisturizing Primer applies so smooth and does not have a scent. It feels so smoothing on the skin and not sticky. It leaves your face so soft and makeup applies flawlessly over the top. I absolutely love this primer!!
[This review was collected as part of a promotion.] Okay, I wanted to love it I really did. But the smell? It’s definitely noticeable and lingers for a moment, which makes it hard for me to keep using. The texture itself is right in the middle it’s not watery and it’s not too thick either it’s just right. Nice and smooth. But if you’re sensitive to smells, proceed with caution. This may or may not be for you. The smell makes this a 5/10 for me.
[This review was collected as part of a promotion.] Love that this doesn't pill under makeup! So many primers that say they don't still do. I found this one to be hydrating and also blurring without piling. Definitely wasn't expecting it to beat out a lot of my higher end primers but it does. Still reaching for this one. Nothing bad so far to say about it. It wasn't shiny either and it lasts pretty long too so far from my daily wear tests.
[This review was collected as part of a promotion.] This moisturizing primer is a primer and skincare in one! It glided on easily and the hyaluronic acid and B5 left my skin moisturized and smooth. It dries quickly which is nice as it doesn't slow down my makeup routine waiting for it to dry. It created a perfect base for my foundation and seemed to fill in my pores and fine lines so that my makeup didn't settle into them. I love the clean vegan formula and this is gentle and doesn't break me out at all. It did a wonderful job at keeping my makeup from caking or cracking all day long!
[This review was collected as part of a promotion.] I ended up really liking this primer! It may be my favorite of the Almay products I was sent. I love that it has hyaluronic acid! It makes my face feel nice and hydrated and helps my makeup go on smooth.
[This review was collected as part of a promotion.] As a woman with aging, dry skin, I found this primer to be both hydrating and the perfect product to keep my foundation from melting off. The texture is light and it doesn’t feel too thick or frosting like on my face. I love the bright pink packaging as well!
[This review was collected as part of a promotion.] I like this! I use a tiny amount after I've applied all my serums and moisturizers, and it really does provide a nice smooth base for my make up application. Again with this, a little goes a long way so it'll last me awhile, I'm sure! It blends smoothly into my skin without any piling, too.
[This review was collected as part of a promotion.] I feel like this leaves a nice flat base layer to put makeup on top of, but doesnt necessarily help is stay on a whole lot longer. It is pretty easy to remove and sensitive on the skin though so maybe an option for sensitive skin
[This review was collected as part of a promotion.] I am very picky with primers, and truthfully I usually don't use primer. This one wasn't too bad tho, since it's moisturizing, I did a more hydrated glowy look, so I give it a fair shot. I don't think this would be part of my daily, but it's not bad.
Detailed price history for the past 90 days
Walmart.com prices have ranged from $11.97 (Jul 2) to $11.97 (Jul 2) over the past 90 days. Current price is close to the 90-day average of $11.97.
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| $11.97 | $+0.00 | +0.0% | |
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| $11.97 | $+0.00 | +0.0% | |
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| $11.97 | — | — |