Colgate Optic White Purple Teeth Whitening Toothpaste with Fluoride, Fresh Mint Flavor, 3.8 oz

[This review was collected as part of a promotion.] I tried this because purple toothpaste sounded a little suspicious-like it was about to pull a magic trick in my bathroom. The flavor is fresh, it foams well, and it leaves my mouth feeling clean after brushing. I like that it fits easily into my regular routine, though I'd treat the whitening as something to judge over time, not an overnight makeover. It's a fun switch if you're curious about Colgate's purple formula.

[This review was collected as part of a promotion.] This toothpaste has a fresh taste without being overpowering. It left my mouth feeling clean and fresh. It's hard to see how powerful the whitening component would be without using it for a period of time. However, I felt as though my teeth looked bright after using for a few days. I would recommend this product to anyone looking for a good toothpaste. 

[This review was collected as part of a promotion.] I've been really enjoyed with this toothpaste! It has a fresh aroma and pretty nicely foamy without feeling too harsh. It leaves clean my teeth for whole day, the tube also has a great size , so I can use it at home and when I travel too!

[This review was collected as part of a promotion.] I really like this thoostpaste. It leaves my mouth feeling Fresh and clean, and i've noticed my teeth look brighter with regular use. The purple formula is easy to use and doesn't feel harsh on my teeth. I've been using it as a part of my daily routine and i'm happy with the results. I would definitely recommend it !

[This review was collected as part of a promotion.] You can really feel the cleaning sensation happening as soon as it hits your teeth. It immediately starts foaming and doing its job. I can already see a difference after a couple times of using it and see the whitening happening. It comes out quickly and easy to get on my brush. I can tell it's long lasting and it tastes great. My daily routine has just gotten easier to maintain. My morning wake up just got minty fresh 🥰

[This review was collected as part of a promotion.] First time I saw the purple toothpaste, it look beautiful 🥰. The taste is “good”, thanks God I didn't swallow it lol. I can feel the fresh of mint and enjoy brushing. Don't trust me, just try it yourself 😁!

[This review was collected as part of a promotion.] I really love this toothpaste felt like it really cleaned my teeth and was very effective. I also love that the toothpaste was thick so it made me feel like it was actually doing the work. The taste is perfect. It's not strong and the scent is perfect!

[This review was collected as part of a promotion.] The Colgate Optic White Purple Teeth Whitening toothpaste has helped to gently but effectively whiten my teeth. The packaging makes it easy to get the perfect amount on my toothbrush. It tastes great and makes my mouth feel minty clean.

[This review was collected as part of a promotion.] The purple color surprised me at first! It came out of the tube nicely and it was a nice consistency. The taste was a fresh mint but it wasn't too potent. Simple instructions to brush teeth thoroughly twice a day and children can only use a pea size amount.

[This review was collected as part of a promotion.] Colgate Optic White Purple (3.8 oz) is a great everyday whitening toothpaste. The purple color-correcting formula and micro-polishing action noticeably brighten teeth and help remove coffee and surface stains without causing tooth sensitivity. It has a pleasant, mild fresh mint flavor that leaves my mouth feeling clean, and it is enamel-safe with fluoride protection. Just make sure to rinse the sink right after brushing since the thick purple paste can leave a temporary tint.