Fantasia High Potency IC Original Heat Protector Straightening Serum, 6 fl. oz., Chemically Damaged, Unisex
- Brand:
- The Fantasia Collection
- Model Number:
- 011313030158
- UPC:
- 011313030158
- EAN:
- 0011313030158
- ASIN:
- B001501N7I
- Walmart SKU:
- 19399647
Market direction turned downward recently with current $11.99 representing 6.7% over standard pricing.
| Price Type | Price | Date |
|---|---|---|
|
Highest Price
|
$14.99 | |
|
Lowest Price
|
$9.99 | |
|
Most Recent Price
|
$12.24 |
| Price Type | Price | Date |
|---|---|---|
|
Highest Price
|
$14.50 | |
|
Lowest Price
|
$9.94 | |
|
Most Recent Price
|
$11.99 |
Tracking History: We have tracked Fantasia High Potency IC Original Heat Protector Straightening Serum, 6 fl. oz., Chemically Damaged, Unisex since 1/31/2025. The most recent price update was on Sep 5, 2026.
Price Range: Over the past 90 days, the price has ranged from $9.94 (lowest on 4/20/2025) to $14.50 (highest on 4/29/2026). The average price during this period is $11.62.
Current Trend: Walmart.com prices have ranged from $9.99 (Jul 30) to $12.24 (Aug 11) over the past 90 days. Current price is close to the 90-day average of $11.23.
Customer Insights: Rated 4.8/5 from 165 reviews.
I use a small amount in my wet hair to get it silky during blow dry and flat ironing. I wish it had silk and vitamin e, but that would make it cost more. For the price it is great.
This serum makes my hair so soft and healthy feeling. I feel it does a good job protecting my hair from my heat styling tools. It smells nice and doesn't leave my hair greasy or weighed down. I would definitely recommend.
This product is perfect for my hair easy to use and worth the money... really recommend if you want your hair to look straight..
heavy but didn't look dirty or oily. helpedmy hair grow
Highly recommend to protect your natural hair from heat damage and hair holds up longer in humid weather after it's straightened....natural pattern of hair is safe and sound after shampooing and deep conditioning
Nice I like it
I've used this product on my clients for years. I recently ran out so I purchased new bottle from here, I have noticed that they've changed the formula by removing the silicone. A little goes a long way. If you use too much your hair will be greasy and weighed down. It's great to use before applying heat.
It doesn't give me the satisfaction that I want. But I guess it's for different hair, it works good on some and others not, it's really a good product but something changed, it feels a little watery and not the thick consistency.
Never received my item and the third party company doesn't respond to messages. Walmart has done its part but the direct seller is not for the customer.
Deplorable packaging. Not sure if this is an old bottle but the seal was damaged causing 1/4 of the product to spill all over the inside of the shipping box and another item packaged in the same box. Way too expensive for 1/4 of the product to be gone and I'm not wasting my time or gas to return this crap.
Detailed price history for the past 90 days
Walmart.com prices have ranged from $9.99 (Jul 30) to $12.24 (Aug 11) over the past 90 days. Current price is close to the 90-day average of $11.23.
| Date | Price | Change | % Change |
|---|---|---|---|
| $11.99 | $+0.00 | +0.0% | |
| $11.99 | $+0.00 | +0.0% | |
| $11.99 | $+0.00 | +0.0% | |
| $11.99 | $+0.00 | +0.0% | |
| $11.99 | $+0.00 | +0.0% | |
| $11.99 | $+0.00 | +0.0% | |
| $11.99 | $-0.25 | -2.0% | |
| $12.24 | $+0.00 | +0.0% | |
| $12.24 | $+0.00 | +0.0% | |
| $12.24 | $+2.25 | +22.5% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $+0.00 | +0.0% | |
| $9.99 | $-2.07 | -17.2% | |
| $12.06 | $+0.00 | +0.0% | |
| $12.06 | $+0.00 | +0.0% | |
| $12.06 | $+0.00 | +0.0% | |
| $12.06 | $+0.00 | +0.0% | |
| $12.06 | — | — |
Third-Party Sellers prices have ranged from $9.99 (Jun 14) to $12.49 (Aug 5) over the past 90 days. Current price is close to the 90-day average of $12.17.
| Date | Price | Change | % Change |
|---|---|---|---|
| $12.24 | $+0.00 | +0.0% | |
| $12.24 | $+0.00 | +0.0% | |
| $12.24 | $-0.25 | -2.0% | |
| $12.49 | $+0.01 | +0.1% | |
| $12.48 | $+0.24 | +2.0% | |
| $12.24 | $-0.24 | -1.9% | |
| $12.48 | $+0.00 | +0.0% | |
| $12.48 | $+0.00 | +0.0% | |
| $12.48 | $+0.00 | +0.0% | |
| $12.48 | $+0.24 | +2.0% | |
| $12.24 | $+0.03 | +0.2% | |
| $12.21 | $+2.22 | +22.2% | |
| $9.99 | $-2.07 | -17.2% | |
| $12.06 | — | — |