Wanted a KItchenaid after using a friends, but at my age, 76, I didn't warrant spending that much for the few times I would use it, but I wanted to try an inexpensive one for making occasional cookies and pizza dough or bread. My arms have become weak, so I thought one of these might help. Anyway, this one is lightweight, is pretty (I bought the red for my kitchen decor), and it has suction cups that hold it in place. I've used it 3 times in the first 2 weeks I have owned it, and it works perfectly for what I wanted. No, it's probably not going to last 25 years like a heavy duty KitchenAid, but if it lasts me a few years, it will be fine. Only thing I don't especially like, is the bowl is too big for what I would ever need and the splash guard is very difficult to put on and really it gets in the way, so it's useless to me. Otherwise, it's ok so far.