John Frieda Radiant Red Shampoo for Red Hair, Helps Enhance Hair Shades, with Vitamin E, 8.3 oz

The product really does deposit red color in my hair. As someone who colors my hair approximately ever 4-5 weeks, this helps keep my red hair color looking vibrant. It lathers well and leaves my hair soft.

This has been great for my redhead.Daughter, it's not a dye, but it helps to bring the red out in her hair. the shampoo and conditioner are a good quality

You are going to think Im crazy, but all of a sudden, nothing was working. I watched 1000 videos about warmth, brassiness, green cast from ash colors, the color wheel, etc. For some reason I started have super hot roots. My T18 wasnt working, Overtone tinged green, and purple shampoo was not cutting it. So. Red is the opposite of green. So, I mix half this gorgeous, shimmery-clear red, with my drugstore purple shampoo, and it works! Y'know it's a temporary, but less harmful to your hair, and I just want my hair to go thru whatever life crisis it's pulling on me, with the least chemical damage.

I used the purple shampoo previously and wanted something with a red tone, so I tired this product. I don't think it works exactly the same, but it does seem to provide a little red tint. It smells nice and my hair feels soft. I've purchased another bottle, and the price went up - but it's still worth it.

I am so glad that I found this product. My hair is colored red and it fades so quickly, especially out in the sun. This shampoo brightens the color and adds just a tint more red. Love it and this will be the only shampoo I use.

I love how this shampoo keeps my color fresh between color treatments. Hair is soft %26 conditioned while I manage to apply color or touch ups less often. This is my go to shampoo for more that two years. 😍

I use this to extend my color! it looks natural.

I like product but pricing a little high. This item is difficult to find in stores and CVS is horrible

looks natural not fake like so many red hair dyes!

I havent noticed it bringing out the red in my natural color red. Its been 3 weeks.