L'Oreal Paris Feria Permanent Hair Color, 50 Havana Brown, Up to 40 Percent Stronger Hair, 1 Kit price history and forecast - L’Oréal Paris 0071249039625
L'Oreal Paris Feria Permanent Hair Color, 50 Havana Brown, Up to 40 Percent Stronger Hair, 1 Kit

L'Oreal Paris Feria Permanent Hair Color, 50 Havana Brown, Up to 40 Percent Stronger Hair, 1 Kit

Brand:
L’Oréal Paris
Model Number:
0071249039625
UPC:
071249039625
EAN:
0071249039625
Walmart SKU:
477847533
Key Takeaway

Remarkable 67-day consistency at $12.97, running matching the quarterly average. This appears to be the established going rate.

Third-Party Seller Summary

Third-Party Seller Price History Summary
Price Type Price Date
Highest Price
$12.96
Lowest Price
$11.49
Most Recent Price
$12.96
Average Price
$12.58
First Tracked
Last Update

Walmart.com Summary

Walmart.com Price History Summary
Price Type Price Date
Highest Price
$12.97
Lowest Price
$11.97
Most Recent Price
$12.97
Average Price
$12.89
First Tracked
Last Update

Price Analysis

Tracking History: We have tracked L'Oreal Paris Feria Permanent Hair Color, 50 Havana Brown, Up to 40 Percent Stronger Hair, 1 Kit since 4/14/2025. The most recent price update was on Jul 28, 2026.

Price Range: Over the past 90 days, the price has ranged from $11.97 (lowest on 4/14/2025) to $12.97 (highest on 8/28/2025). The average price during this period is $12.89.

Current Trend: Walmart.com prices have ranged from $12.97 (Jul 28) to $12.97 (Jul 28) over the past 90 days. Current price is close to the 90-day average of $12.97.

Customer Insights: Rated 4.1/5 from 14590 reviews.

Customer Reviews

14590 reviews

Customer Reviews

4.1
Based on 14590 reviews
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Showing 10 of 14590 reviews

Love this, only one that works for a pale pink.

anonymous October 14, 2025

I spent so much time and money on every semi %26 Demi permanent brand and method trying to get pale pink. I started out with it being very yellow bleached blonde, so I hoped it would end up like a light rose gold. Which with this color it finally did. It did require 2 boxes at first but I bet refreshing the color, if needed, will only need one. Every other color I tried was blotchy, uneven, didn’t work on my roots, didn’t take at all or the color was not at all what it claimed (most were straight up orange). I should have taken more pics. These pics are: first one is right after coloring and second is 3 weeks later (about 5 washes). It doesn’t wash out really. Which, I had kind of wanted it to be temporary, but I’d rather it look good and just use color remover later if needed. Highly recommend.

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exactly what I wanted!

Lmaris December 5, 2025

i previously used a different brand nut decided to try this when i decided to go back to silver-blue. i didn't bleach my naturally dark brown with 15-20% grey hair as light as I usually did for the other brand, but the result was perfect.

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Cherry Crush is my Favorite color

Roxanne October 22, 2025

Cherry Crush is my favorite. I always use two boxes to get my hair fully saturated. I've only used l'oreal feria but i love it so havent try other brand's.

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You will be craved with this shade of copper! 🧡

Megan December 10, 2025

The color on the box can look intimidating it reads as a very bold, almost neon orange —The dye itself is bright when you apply it, and during the first two or three washes. Do not panic during that initial phase! It absolutely softens, and once it settles, the result is a beautiful, wearable shade of orange that looks much more natural than the box suggests. I’ve also used it on my extensions I left it on for the maximum recommended time and found that the color payoff was stunning after that brief “too bright” window. My only reason for giving it four stars instead of five is longevity. Even with color-protecting shampoo and proper aftercare, I feel the tone fades faster than other box dye brands I’ve used (featured in a photo everything I’ve tried)

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Orange Brass Brunettes COME ON!!!!

amber May 3, 2026

The holy grail for any brunette who has bleached their hair to orange!! This tones better than the Wella 7a with 050 added (worked but left visible reflective red) better than purple shampoo which didn't work. Blue mask worked some. Loreal color gloss in cool blonde worked wonders but washes out. I'm a level 5/6 naturally and didn't quite get where I needed with the bleach. If you are orange, the blonde toners don't typically work AT ALL so I don't know what's in this stuff. I've used it before to tone my highlights and it darkened my hair a little that time so I decided I had nothing to lose this time since my hair was ORANGE. I left this on for 25 minutes. It's not all gone but at least I can be seen in public. It looks WAY BETTER in person. I pulled out the few highlights I have and didn't tone those. I might do it again just to see if it will finish the job while I wait on the next bleach session. Anyway, get some!!! Added pics in different light to try to show the results.

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Great but...

ALeia October 12, 2025

My daughter loved this dye. It's jet black but if you have light brown undertones you will see a dark blue/ purple tint to your hair in the sun. The darker the hair you have, the better for this one because of the blue and purple but luckily my daughter liked those colors😁

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Not As Dark As Pictured

Chelsea May 7, 2024

I had been getting my hair highlighted in the salon over the past few months but the blonde and the base color were very warm. I tried going to the salon to have the color toned but the results lasted a matter of days. I even bought special toning shampoos and conditioners and those still didn't tone my hair down to the desired look so I decided it was time to go back to box dye. This color caught my eye because it was a very dark and cool toned shade of brown. The application of the product was somewhat easy on my long hair and the smell was not too overbearing. After washing and drying my hair I was surprised at how light the color turned out. My highlights are more blended but you can still see the color variations in my hair. I would say this color is closer to a medium brown then a dark brown. It has a little bit of warmth to it. It didn't exactly turn out like the photo on the box but I'm still happy with the color. My hair also feels soft to the touch and looks healthier than before I colored it. I will be using this product again in a few months to touch up the color.

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Not dark enough and the color doesn’t last.

Nubia January 6, 2026

I wanted a really dark glossy black and It faded in less than a month it did work on my grays so now it looks like a boring dull brown. No one could tell I dyed it.

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Horrible packaging. Looks like it is very old.

Mary May 19, 2026

This item that I received was severely damaged. The box was like repackaged. I didn't even bother opening it because it looks like it's been used. I don't wanna open it. I would just rather return it so I can get one that looks like a normal package like it hasn't been opened different times and taped up.

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where is the pink

ceirra February 18, 2026

my ends were bleached platnium and my roots were a shade or two darker, was the best I could get it without frying my hair with to much bleach. it has no sort of pink on it what so ever.durimg coloringnit looked pink, not dark like the other side since i did half and half but definitely pink. let it sit the full 25 minutes like it said. very disappointed in the saturation of the color.

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Price History

Historical price data graph for L'Oreal Paris Feria Permanent Hair Color, 50 Havana Brown, Up to 40 Percent Stronger Hair, 1 Kit

Recent Price Changes

Detailed price history for the past 90 days

Walmart.com Pricing

67 records

Walmart.com prices have ranged from $12.97 (Jul 28) to $12.97 (Jul 28) over the past 90 days. Current price is close to the 90-day average of $12.97.

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$12.97
No third-party seller price history available for this product in the past 90 days.

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