These gummies are often at the lowest or near-lowest price available at online stores compared to others with a similar profile of nutrients. Relative to other gummies, their taste is better, a bit sweeter and more flavorful, and their "chew" is far more pleasing than many out there. These are on the tender side, and not so hard and rubbery as others that are sold. Besides that making them more fun to eat, it's probably better for making sure the glucosamine and other goodies inside are fully delivered to your digestive system.