Oribe Bright Blonde Shampoo For Beautiful Color, 8.5 Oz

this shampoo has a great fragrance and cleans my hair gently. I read other reviews that mentioned it made the hair dry but, it did not do that to mine. I have only used it once so far so I can't speak to removing any brassiness but will continue to use with expectations of it doing so.

Great shampoo and the real thing!

Improved condition of hair %26 color!!

absolutely love the product

I LOVE this shampoo (and conditioner combo). This was my first time trying any of the Oribe products and they did not disappoint. I have naturally black hair but recently bleached my whole head blonde, and now only shampoo once or twice a week. It makes my hair look, feel, and smell GREAT. The purple tint combats brassiness. As with many high end products, a little goes a long way and I was shocked by how much a small amount of this shampoo lathered in my hair. The formula is thick and packs quite the punch.

I recently had caramel highlights put in my hair. My stylist suggested I go with a purple shampoo that would prevent fading, brassiness, and oxidizing. I immediately emailed the manager of my Space NK counter and she recommended Bright Blonde Shampoo for Beautiful Color. I have been using this all summer and found even after going to the beach and swimming my color is still bright and beautiful. A small amount goes a long way!

I have been using this Oribe Blonde line, shampoo & conditioner, for a couple years now. It revives & keeps my highlights fresh, even months after a hair appointment. I usually wash my hair w/ regular shampoo first, (I recommend the Gold Lust line) then apply this shampoo, followed by the Blonde conditioner, and let each product sit in the hair for approx. 5-10 minutes each. It gets rid of the brassiness every time! P.S. Only use this duo x1/week though, or your hair will get lighter.

Well I think this shampoo works well and works as promised, but is it worth all that money? It seems like a fairly typical salon quality shampoo. Works just the same as several lower priced brands. I just bought the hype and wanted to try it. I don't think I'll buy it again unless it's half the price. It did tone my hair- let the shampoo sit for 5 min on my brassy blonde, and it cut through that yellow.

Bit the bullet and paid the $40 for this shampoo because a hairdresser on the internet did a comparison rating of purple shampoos. He rated it the best of 8 tested. In my opinion, it did less to get the yellow out than most shampoos I've tried. Save your money.

Dried my hair out. It took quite a while to rehydrated my hair after discontinuing use. Not worth it.