wet n wild Photo Focus Concealer, Light/Med Beige

first, I have INCREDIBLY sensitive skin and most cover-up style items cause me guaranteed breakouts, but not this (even if I commit the ultimate sin of falling asleep with it on). second, the texture of this shade, and light ivory, are perfect - it seems in the light range, the lighter it goes the thinner the consistency, still same coverage but need less. that said, this is perfect for spot coverage, brightening, evening out the redness. third, it makes friends easy with moisturizer and powders, even mixed in - moisturizer in the winter and setting powder in the summer. also, layering the shades, to get your perfect shade that day, seamless, even after setting.

I love this concealer! It actually conceals my dark circles!

I'm probably on my 5th or 6th one of these and it, along with the Photo Focus foundation, has become my go-to concealer for daily use. It's a perfect match and does exactly what I need it to do! The consistency is perfect, not too thick or too watery. No weird fragrances either. It just works!

Fantastic concealer that's creamy, satin finish, easily blendable and medium, buildable coverage. This is my third time repurchasing it and the shade light/medium beige matches my skin tone perfectly (for reference, I'm shade 210 in Soft Matte Fenty foundation). My only complaint is that I wish more product would come out on the doe foot each time it's dipped into the tube. A larger doe foot would be awesome as well.

Love this concealer! I really didn't expect much from this concealer when I ordered it, I just needed something to throw in my purse. This is now my go to everyday concealer! I love the coverage and the color is perfect for my skin tone. I actually got this one when I also ordered the Nars creamy concealer and I've only used the Nars one a few times, I just keep reaching for this one. This is definitely my go to favorite concealer!

I've been using this concealer for a couple of years now and I haven't found a better match for my skin tone. It's light and natural and has such great coverage. And the color range is amazing!

This concealer is great! I decided to buy this since many makeup artists said this was a good dupe for the tarte shape tape. I do own the tarte shape tape so I was able to compare both of them better. And I can say that it is indeed a good dupe for it. It is pretty thick just as the tarte one. As it as well being cheaper than the tarte one. Compare less than 5 dollars to almost 30. This product can save you quite amount of money!

i like this concealer. the trick is to not over blend and that way it will cover dark circles and acne marks. it's the only drugstore concealer that works for me and the price is amazing, my local wm doesn't carry it so i have to purchase online. i use light/med beige.

I have bought this item before, love it and blends it really well

My order never arrived. i waited until after the new year, but no delivery. It was 1 small item,parr of a larger order. i would appreciate the Wet n Wild Concealer being credited back to my credit card. Thank You, Suzanne Lovoy