John Frieda ULTRAfiller+ Thickening Conditioner for Fine Hair, Volumizing Conditioner, for Women, 10 fl oz price history and forecast - John Frieda 2914031
John Frieda ULTRAfiller+ Thickening Conditioner for Fine Hair, Volumizing Conditioner, for Women, 10 fl oz

John Frieda ULTRAfiller+ Thickening Conditioner for Fine Hair, Volumizing Conditioner, for Women, 10 fl oz

Brand:
John Frieda
Model Number:
2914031
UPC:
717226291401
EAN:
0717226291401
Walmart SKU:
5017795606
Key Takeaway

Price momentum shifted downward , bringing the cost to $10.97. This represents a 0.0% discount to typical levels.

Third-Party Seller Summary

Third-Party Seller Price History Summary
Price Type Price Date
Highest Price
$15.99
Lowest Price
$14.49
Most Recent Price
$14.94
Average Price
$14.99
First Tracked
Last Update

Walmart.com Summary

Walmart.com Price History Summary
Price Type Price Date
Highest Price
$10.97
Lowest Price
$10.97
Most Recent Price
$10.97
Average Price
$10.97
First Tracked
Last Update

Price Analysis

Tracking History: We have tracked John Frieda ULTRAfiller+ Thickening Conditioner for Fine Hair, Volumizing Conditioner, for Women, 10 fl oz since 2/1/2025. The most recent price update was on Jun 23, 2026.

Price Range: Over the past 90 days, the price has ranged from $10.97 (lowest on 2/1/2025) to $10.97 (highest on 2/1/2025). The average price during this period is $10.97.

Current Trend: Walmart.com prices have ranged from $10.97 (Jun 23) to $10.97 (Jun 23) over the past 90 days. Current price is close to the 90-day average of $10.97.

Customer Insights: Rated 4.5/5 from 1351 reviews.

Customer Reviews

1351 reviews

Customer Reviews

4.5
Based on 1351 reviews
5
1030
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Showing 10 of 1351 reviews
Diane January 12, 2026

I love this shampoo! My hair loves it too! I get lots of lather with just a small quarter size amount of shampoo. The fragrance is light and fresh. My hair feels thicker after rinsing it. I follow up with the John Frieda thickening product and use the hair spray too! I have very fine hair and John Frieda certainly works for me!

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Hard to find but worth it

Laura May 3, 2026

I love this conditioner, it actually works! I ran out and tried to buy it again but all I could find was the sample size which was way too expensive for what was in the tube. Hope they stock the regular size again soon. Tried a competitor brand but it isn't as good.

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Alana July 11, 2026

I've always had thin hair and this product is Amazing. Full feeling hair that stays thick feeling throughout the day and next. I absolutely love it and will not buy another brand as long as they keep this product on the shelves.

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It does what it promises!

Kay October 23, 2024

I have thinning hair due to both age and medication infusions. First started after Covid in 2020. I am self conscious about it and constantly trying to find a way to make it look thicker. I found this shampoo by accident. I read the reviews and was skeptical but thought it was worth the try. This shampoo is wonderful. I use the shampoo, conditioner and leave in spray. It was so good on my first use I had my husband try it and he loved it. I have used it on the “reverse” shampoo method and the “normal” shampoo and conditioner method. Both methods work equally well. I have had no problem with any kind of build up as one review stated. It just gives you lots of volume and body. You don't need to use but a small amount. The amount of lather you get is astonishing. Best lather out of any shampoo in my 72 years with just a small amount. It seems like the more you massage your head with the lather the more the lather multiplies. The lather seems to get richer and thicker not just more suds. Same for the conditioner. I spray the leave in thickening spray on the top of my hair and then spray some in my hands for the rest of my hair to massage in. It seems to be easier for me that way. I absolutely love this shampoo and conditioner. It's the best I have ever found for making your hair look its best and for giving the appearance of fuller more volume and plenty of body. Don't know how they do it, but it delivers what it advertises. You won't regret your purchase.

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Love this product!

kateandalismom June 17, 2024

Being a hairdresser for 40 yrs, its safe to say I try every new product. Having thinning hair from age and certain medications I decided to try this with the conditioner. It does make your hair appear thicker and with more volume. I use the Kenra thickening mouse with the heat spray. It's my GO-TO combo I wont go without out. Try these shampoo/conditioner combo. I think you will be Pleasantly surprised.

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Great Shampoo for Fine, Fly-Away Hair

Linda March 21, 2026

Although this shampoo is pricey, it really does thicken my very fine hair. When using it instead of other brands, my hair have double its usual volume for up to 4 days. Works well with the associated conditioner to reduce frizzy hair, too. Works best when blow drying hair after washing but gives good results with air drying.

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GREAT body and bounce

Deborah December 29, 2024

I love this shampoo! I tried it for one it's by John Frieda and I've always had good luck with his shampoo and two the fillers plus it DOES give your hair GREAT body and bounce. I also use the matching conditioner which I highly recommend for that double soft and shine.

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HonestlySaying April 23, 2026

Ive used this product for the last couple of years and loved it. Recently they changed the formula and it is bad. Before it left my hair feeling and smelling so clean. Now it doesn't lather the same and smells bad. In my husband's words “smells like a wet dog”. I'm returning my recent purchase.

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HonestlySaying April 21, 2026

I've been a fan of this line for the last year or so. It was working great on my thinning hair. They recently changed something in the formula and it no longer works for me. Additionally, the scent is BAD! My hair smells like a wet dog! Seriously, it's bad. I hope they receive enough complaints to return to the previous formula. Luckily, Walmart has a great return policy and I can return for a full refund

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UGH!!!

Carolyn December 10, 2024

I used the shampoo, conditioner, %26 leave in spray 3 times. The fullness was great. HOWEVER, after 3 times of use, my scalp/hairline broke out with a terrible rash. Ended up going to Dermatologist who prescribed a strong ointment that I had to use for over a week to get the rash under control. Needless to say that was a mess in my hair…but it worked. I have NEVER had an allergic reaction to any other products. Threw all three John Frieda products in trash…didn't want to go through it again. So…UGH!

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Price History

Historical price data graph for John Frieda ULTRAfiller+ Thickening Conditioner for Fine Hair, Volumizing Conditioner, for Women, 10 fl oz

Recent Price Changes

Detailed price history for the past 90 days

Walmart.com Pricing

2 records

Walmart.com prices have ranged from $10.97 (Jun 23) to $10.97 (Jun 23) over the past 90 days. Current price is close to the 90-day average of $10.97.

Walmart.com price history for John Frieda ULTRAfiller+ Thickening Conditioner for Fine Hair, Volumizing Conditioner, for Women, 10 fl oz showing recent price changes over the past 90 days
Date Price Change % Change
$10.97 $+0.00 +0.0%
$10.97

Third-Party Seller Pricing

23 records

Third-Party Sellers prices have ranged from $14.49 (Aug 11) to $15.99 (Jul 10) over the past 90 days. Current price is close to the 90-day average of $14.99.

Third-party seller price history for John Frieda ULTRAfiller+ Thickening Conditioner for Fine Hair, Volumizing Conditioner, for Women, 10 fl oz showing recent price changes
Date Price Change % Change
$14.94 $+0.00 +0.0%
$14.94 $-0.01 -0.1%
$14.95 $+0.00 +0.0%
$14.95 $+0.00 +0.0%
$14.95 $+0.00 +0.0%
$14.95 $+0.01 +0.1%
$14.94 $+0.00 +0.0%
$14.94 $+0.45 +3.1%
$14.49 $-0.46 -3.1%
$14.95 $+0.00 +0.0%
$14.95 $+0.00 +0.0%
$14.95 $-0.03 -0.2%
$14.98 $+0.00 +0.0%
$14.98 $+0.00 +0.0%
$14.98 $+0.00 +0.0%
$14.98 $+0.00 +0.0%
$14.98 $+0.00 +0.0%
$14.98 $+0.00 +0.0%
$14.98 $+0.00 +0.0%
$14.98 $+0.00 +0.0%
$14.98 $-1.01 -6.3%
$15.99 $+1.00 +6.7%
$14.99

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