L'Oreal Paris Visible Lift Serum Foundation Makeup, 145 Classic Ivory, 1 fl oz price history and forecast - L’Oréal Paris K07949
L'Oreal Paris Visible Lift Serum Foundation Makeup, 145 Classic Ivory, 1 fl oz

L'Oreal Paris Visible Lift Serum Foundation Makeup, 145 Classic Ivory, 1 fl oz

Brand:
L’Oréal Paris
Model Number:
K07949
UPC:
071249178966
EAN:
0071249178966
ASIN:
B007S8IQBC
Walmart SKU:
14894202
Key Takeaway

Market direction turned downward 6 days ago with current $14.99 representing 4.6% over standard pricing.

Third-Party Seller Summary

Third-Party Seller Price History Summary
Price Type Price Date
Highest Price
$24.99
Lowest Price
$12.29
Most Recent Price
$24.99
Average Price
$21.63
First Tracked
Last Update

Walmart.com Summary

Walmart.com Price History Summary
Price Type Price Date
Highest Price
$18.32
Lowest Price
$13.45
Most Recent Price
$14.99
Average Price
$14.81
First Tracked
Last Update

Price Analysis

Tracking History: We have tracked L'Oreal Paris Visible Lift Serum Foundation Makeup, 145 Classic Ivory, 1 fl oz since 2/3/2025. The most recent price update was on Jul 16, 2026.

Price Range: Over the past 90 days, the price has ranged from $13.45 (lowest on 6/5/2026) to $18.32 (highest on 6/27/2026). The average price during this period is $14.81.

Current Trend: Walmart.com prices have ranged from $13.45 (Jun 5) to $18.32 (Jun 27) over the past 90 days. Current price is close to the 90-day average of $14.33.

Customer Insights: Rated 3.5/5 from 409 reviews.

Customer Reviews

409 reviews

Customer Reviews

3.5
Based on 409 reviews
5
160
4
95
3
52
2
28
1
74
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Showing 10 of 409 reviews

I LOVE this stuff!!!

Anonymous May 3, 2026

I've been using this foundation for probably over 10 years. On 2 separate occasions, different friends were visiting me while I was putting on my makeup. Each of them said, as soon as I put this foundation on, "What did you just do?" They were startled by the immediate transformation. It was definitely something that made me look way better. My skin has all kinds of light discolorations, and I have very large pores, so although it claims to have medium coverage, for me it seems to be total coverage and give me a nice blank canvas to work with.

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Lightweight,perfect coverage absolutely love it

Lucky Lucy November 5, 2025

I bought this product because my aunt who is 92 uses it. Her makeup always looks flawless as if she isn't wearing any at all. She told me I should try it it really makes a difference in your skin after 2 weeks. I let AI match the color and it's perfect, it's absolutely flawless on and a perfect match. So far I'm really impressed and this has become my favorite foundation. It's all so very lightweight which is a plus, and it feels good on my skin.

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Unbelievable improvement in my look

Maureen December 23, 2025

I cannot imagine why this has such a low rating. I have purchased this probably close to 10 times in the past several years and on two separate occasions, while I was applying this makeup and a friend was watching me get ready and waiting for me, each of them said "What did you just put on?" Because the way my skin looks with it, is so much better than without.

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My favorite shade and smooth application

Cynthia July 3, 2024

This shade works well for me and blends in beautifully. I am anglo and my skin is on the medium to darker side of fair. I am also in my late 60's with a few wrinkles and this foundation provides a smooth and natural looking appearance. My tip is to use a slightly dampened cosmetic sponge for application. This is my go-to foundation in my favorite shade. I simply wish it was more readily available in the stores!

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Flawless

AMG25 August 6, 2025

I have been using this product for over two years. It goes on smoothly and evenly leaving a fresh dewey look that stays with me all day. It does not clog my pores or leave creases/streaks. It only contains 5 ingredients so it's great on my very sensitive skin and it has the added benefit of spf 17

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Great Foundation

USBrit66 March 8, 2026

I love this foundation. After the company reformulated the True Match foundation it took me a long time to find a replacement. The reformulated version just doesn't come close to the original version, but this foundation is great. It's a great replacement for original True Match. I love Creamy Natural. Such a great shade.

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Great coverage.

Pam9864 April 3, 2026

I love this foundation. I use it when I need a glow to my skin that Estee's Double Wear does not give. Great coverage. Highdrating. No strong fragrance. Just a great foundation.

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love Product -unable to access ALL of it!

Heidi December 23, 2025

love the product and have used it for YEARS….The challenge is that I currently have about 6 bottles on my shelf trying to figure out how to get what's left in the bottom out…..that is a lot of $$$ to not be able to access ALL of what I am paying for!!!!

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WalmartCustomer December 30, 2025

The product is good, it's your shipping and packaging that ruined my experience.

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Very nice foundation

Lyssabear January 3, 2016

I've been using this foundation for about a week, and I'm pretty happy with it. It doesn't feel heavy on my face, and it doesn't look cakey. It's hard for me to find foundation light enough for my extremely pale skin, but the lightest colour in this line is a very good match for me. Nice even, medium coverage.

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Price History

Historical price data graph for L'Oreal Paris Visible Lift Serum Foundation Makeup, 145 Classic Ivory, 1 fl oz

Recent Price Changes

Detailed price history for the past 90 days

Walmart.com Pricing

14 records

Walmart.com prices have ranged from $13.45 (Jun 5) to $18.32 (Jun 27) over the past 90 days. Current price is close to the 90-day average of $14.33.

Walmart.com price history for L'Oreal Paris Visible Lift Serum Foundation Makeup, 145 Classic Ivory, 1 fl oz showing recent price changes over the past 90 days
Date Price Change % Change
$14.99 $+0.00 +0.0%
$14.99 $-3.33 -18.2%
$18.32 $+4.87 +36.2%
$13.45 $-0.04 -0.3%
$13.49 $+0.00 +0.0%
$13.49 $+0.00 +0.0%
$13.49 $+0.00 +0.0%
$13.49 $+0.00 +0.0%
$13.49 $-0.63 -4.5%
$14.12 $+0.00 +0.0%
$14.12 $+0.00 +0.0%
$14.12 $+0.00 +0.0%
$14.12 $-0.86 -5.7%
$14.98

Third-Party Seller Pricing

8 records

Third-Party Sellers prices have ranged from $13.45 (Jun 22) to $24.99 (Jun 28) over the past 90 days. Current price is close to the 90-day average of $22.80.

Third-party seller price history for L'Oreal Paris Visible Lift Serum Foundation Makeup, 145 Classic Ivory, 1 fl oz showing recent price changes
Date Price Change % Change
$24.99 $+0.00 +0.0%
$24.99 $+0.00 +0.0%
$24.99 $+0.00 +0.0%
$24.99 $+0.00 +0.0%
$24.99 $+0.00 +0.0%
$24.99 $+11.54 +85.8%
$13.45 $-5.54 -29.2%
$18.99

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