Sony 65" Class KD65X90J BRAVIA XR Full Array LED 4K Ultra HD Smart Google TV with Dolby Vision HDR X90J Series 2021 model price history and forecast - Sony XR65X90J
Sony 65" Class KD65X90J BRAVIA XR Full Array LED 4K Ultra HD Smart Google TV with Dolby Vision HDR X90J Series 2021 model

Sony 65" Class KD65X90J BRAVIA XR Full Array LED 4K Ultra HD Smart Google TV with Dolby Vision HDR X90J Series 2021 model

Brand:
Sony
Model Number:
XR65X90J
UPC:
027242921900
EAN:
0027242921900
ASIN:
B08TKXDLQB
Walmart SKU:
348471962
Key Takeaway

Market rate of $1,446.85 positions buyers 0.0% under the established average.

Third-Party Seller Summary

Third-Party Seller Price History Summary
Price Type Price Date
Highest Price
$1,298.00
Lowest Price
$1,176.95
Most Recent Price
$1,176.95
Average Price
$1,181.79
First Tracked
Last Update

Walmart.com Summary

Walmart.com Price History Summary
Price Type Price Date
Highest Price
$1,457.81
Lowest Price
$1,446.85
Most Recent Price
$1,446.85
Average Price
$1,450.72
First Tracked
Last Update

Price Analysis

Tracking History: We have tracked Sony 65" Class KD65X90J BRAVIA XR Full Array LED 4K Ultra HD Smart Google TV with Dolby Vision HDR X90J Series 2021 model since 6/29/2023. The most recent price update was on Jun 8, 2024.

Price Range: Over the past 90 days, the price has ranged from $1,446.85 (lowest on 11/26/2023) to $1,457.81 (highest on 6/29/2023). The average price during this period is $1,450.72.

Current Trend: No Walmart.com pricing data available for analysis.

Customer Insights: Rated 4.5/5 from 459 reviews.

Customer Reviews

459 reviews

Customer Reviews

4.5
Based on 459 reviews
5
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72
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Showing 10 of 459 reviews

Real-World Review: Sony Bravia XR X90J

Destroyer_Rick June 2, 2025

Real-World Review: Sony Bravia XR X90J + PlayStation 5 By Rick Contreras | Gamer Dad | Musician | Long-Term User When I bought the Sony Bravia X90J and paired it with my PlayStation 5, I didn’t just want a good picture—I wanted a true next-gen experience. I wanted something that felt like the future. At first, it wasn’t quite that. It was solid, sure—but not game-changing. Over the last couple of years though, with updates and firmware rollouts, the experience has matured into something seriously impressive. ⸻ The Sony Bravia X90J – Starts Good, Grows Great Out of the box, the X90J gave me what I expected from a Sony mid-tier flagship: a clean, sharp 4K picture, solid HDR, and that rich Sony color palette. The blacks weren’t OLED-level, but with full-array local dimming, the contrast still popped, especially in dark game scenes or cinematic sequences. Where it really started to shine was after a few software updates. Sony added better motion handling, improved the VRR (Variable Refresh Rate) support, and tightened the latency. Suddenly, this wasn’t just a “good” TV—it became a legit gaming display. For PS5 titles like Spider-Man: Miles Morales, Ratchet & Clank: Rift Apart, or Horizon Forbidden West, the visuals feel immersive, fluid, and deep. The Google TV interface has gotten more stable too. It was a little clunky at launch, but now it’s fast, intuitive, and packed with content. You can tell Sony put effort into long-term support. Standouts: • Excellent 4K HDR with Dolby Vision • HDMI 2.1 with 4K 120Hz, VRR, ALLM • Smart features that actually feel useful • Color accuracy and contrast above average for the price • Built for PS5 (it even auto-calibrates settings) Minor Downsides: • Limited viewing angles (this is a VA panel) • Only two HDMI 2.1 ports • Internal speakers are serviceable but lack real punch—definitely add a soundbar ⸻ The PlayStation 5 – Finally Growing Into Itself When I got the PS5, it was fast, quiet, and futuristic—but a little light on content. Now, a few years in, it’s grown into its power. With massive titles and updated system software, it feels like a full platform. Games load lightning fast thanks to the SSD, and the DualSense controller is still one of the most immersive features ever added to a console. The adaptive triggers and haptic feedback turn average games into visceral experiences. And when paired with the Bravia X90J? It’s like they’re speaking the same language. The “Perfect for PS5” branding isn’t just marketing—there are real perks, like automatic tone mapping and low-latency modes that kick in when the PS5 detects the Bravia. What Works: • Instant load times and buttery performance • Graphical fidelity that really shows off in 4K HDR • DualSense controller is next-level • Game library is finally stacked: exclusives like Demon’s Souls, Returnal, Final Fantasy XVI, and more • Constant system improvements and new features like Discord integration and VRR support What Could Be Better: • Storage fills fast, especially with 100GB+ games • Some AAA titles still locked at 30fps without VRR support • The UI, while sleek, still needs small quality-of-life tweaks ⸻ The Combo Verdict: Worth It If you’re looking for a full entertainment setup that handles both cinematic content and high-performance gaming, the Sony Bravia X90J and PS5 are a killer combo. They weren’t perfect at launch, but Sony has been doing the long game right. Between system updates, firmware improvements, and expanded game libraries, the setup has only gotten better with time. Together, they feel cohesive—like two pieces of a larger vision. Final Rating: 9/10 The Verdict: Futureproof, immersive, and finally delivering on the promise of next-gen. If you already have both, you’re in the sweet spot. If you’re thinking of buying in, you won’t regret it.

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I love this tv! The best tv I ever had!

Samtv June 25, 2022

I bought 3 tvs as a moved to a new apartment. 2 Samsung ( because I thought they were the best ) and 1 Sony 65” ( because my brother said Sony was better ) for the living room. I have to say; this tv kicks hard! Best features! Connects with my iPhone, with my Mac Pro, the picture is amazing! I would recommend it!

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Excellent Quality Picture

Cunfuzzled June 27, 2023

I purchased this TV to replace a different TV from Vizio that died on me. The X90J has been on my radar for many years now, and finally decided it was time. At this point in time, it's extremely well priced and provides an excellent HDR peak luminance for this range. My primary usage is with a PlayStation 5.

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Great picture and overall quality

decurb7 June 27, 2023

I bought this TV about 1 year ago. It has worked flawlessly. Picture is great! I use this with a Sony receiver in a 3.1 sound configuration so cannot speak to the internal speakers. So far very happy with this product. Would definitely buy Sony again.

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Great TV

Ed48 November 20, 2021

Picture is crystal clear and sound quality is amazing. And honestly, for sporting events, watching the game on this TV is the next best thing to being in the stands. The only negative is the remote. Its so hard to figure out, still haven't gotten there yet - can't even find the "exit" on the darn thing. But don't let that deter you from owning this TV - it's a great value - especially for the price!

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Great TV

Fabs1986 October 24, 2021

I bought this TV a couple months ago and I love it! Always been a Sony Fan for TV. I did some research with some other Sony model and choose this one. The only downfall is this tv needs an update for VRR and low latency mode for gaming as my Xbox console has that option but it won’t let me choose it. Sony please fix this ASAP

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High quality product and picture, short life span

Clifff December 22, 2025

The TV lasted 4 yrs and 4 months, then failed terminally due to T-con failure

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Love Vivid Picture Mode

arnoldtsk January 6, 2022

I wanted a PS5 compatible tv. This is one of the best from last season. I love how bright the colors are when I watch with the lights on and during the daytime. The Vivid picture mode is great and colors really pop. Sometimes it turns itself off for no reason.

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Get picture, sound output issue, bump in screen

John 53269 August 7, 2022

The picture is fantastic. I connected the headphone output ti my stereo, which does not have HDMI input. When I turn off the TV while the stereo is still on, I get a loud pop thru the speakers. I tried using the digital output but you don't have volume control. When the TV is off you can see a bump or seam in the reflection, about 9" tall. I don't notice it when I'm watching the TV but it is something kind of annoying.

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The worst.

thkd November 8, 2025

Buggs, lousy performance, constantly dropping the WiFi connection - all this can be yours!

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Price History

Historical price data graph for Sony 65" Class KD65X90J BRAVIA XR Full Array LED 4K Ultra HD Smart Google TV with Dolby Vision HDR X90J Series 2021 model

Recent Price Changes

Detailed price history for the past 90 days

Walmart.com Pricing

0 records

No Walmart.com pricing data available for analysis.

No Walmart price history available in the past 90 days

Third-Party Seller Pricing

6 records

Third-Party Sellers prices have ranged from $1,176.95 (Sep 20) to $1,176.95 (Sep 20) over the past 90 days. Current price is close to the 90-day average of $1,176.95.

Third-party seller price history for Sony 65" Class KD65X90J BRAVIA XR Full Array LED 4K Ultra HD Smart Google TV with Dolby Vision HDR X90J Series 2021 model showing recent price changes
Date Price Change % Change
$1,176.95 $+0.00 +0.0%
$1,176.95 $+0.00 +0.0%
$1,176.95 $+0.00 +0.0%
$1,176.95 $+0.00 +0.0%
$1,176.95 $+0.00 +0.0%
$1,176.95

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